How Chris Thoreau Started, Build, and Grew a Thriving Microgreens Business – Episode 1

  [gap size=”75px”]   [x_blockquote cite=”Chris Thoreau” type=”center”]”How do I make this easier?”[/x_blockquote] [gap size=”50px”] Advice from Chris.. Why microgreens?  He could grow a lot of crops, given the value of microgreens, at one site in the city. “How do I make this easier?”  Use what you can to your advantage to make your journey…

Growing Effectively – Thoughts on Starting and Managing Businesses around Family and Life with Erik Ohlsen of Foresite Mapping (PVP135)

[gap size=”50px”] Busy versus effective. Two different ways of getting stuff done. Think of busy as the pinball in a pinball machine, a lot of bouncing around randomly, getting some stuff done, but not in the most linear way. Where effective is like the bowling ball headed down the lane, a straight shot targeting a…

Farmers Markets, Farm Tours, On Farm Sales – Are they worth it? – The Steps and the Process – Grass Fed Life – Episode 13

  [gap size=”75px”] Many farmers like Darby work at least 60 hours per week – that’s 7 days a week, from May through September. That’s a lot of hours. It’s much higher average workload during that time specific time frame than your average American. But we can’t just focus on those numbers, because there’s more…

Activist to Entrepreneur with Permaculture Magazine North America Co-Founder Hannah Eckberg (PVP130)

[gap size=”50px”] Today I am talking to someone who tried to change the world at a young age, when her world was changed right underneath her. The her is Hannah Eckberg. She’s an entrepreneur and one of the founders of the new Permaculture Magazine North America. And like some of the other entrepreneurs that I’ve…

Real World Farm Start-Up: Making it Happen by Doing What You Have to Do, Whether You Want to Do It or Not with Seth Stallings (PVP129)

[gap size=”50px”] Today’s story is about someone on a journey to become a farmer. It’s a great story, but it’s not the typical story that we hear about in today’s world. The world today loves the magazine headline of the successful person that seemingly got there overnight. Today we’ll zoom in on that overnight success…

How to Tell Your Story Clearly and Effectively at Farmers Markets – Grass Fed Life – Episode 11

  [gap size=”75px”] How do you communicate your message, the one that your customers want to hear, at a farmers market? Two ways: when you tell a customer face to face and with signage that you display. But not just any signs. As David Ogilvy said, advertising isn’t art, it’s there to sell product. Given…

How to Position Your Pastured Poultry as a Premium Product, and the Economics and Challenges of Doing It with Paul Greive of Primal Pastures (PVP124)

[gap size=”50px”] If you are listening to this and you are selling a product, how have you positioned your product in your market? Are you selling the premium product, the mid range product, or are you the cheap option in your product category? If don’t know then you have a problem. If you know then…