- Even if the worst happened and the business failed. How bad would it actually be?
- Learn stuff as you need to. You don’t have to learn everything up front. Doing is more important that constantly trying to learn more and know it all.
- Often times a hard commitment or commitment to deliver is what can really make you go out and take something on and work it out and make it happen.
- If it has been done before, then it can be done.
- Realize the power of saying no. You can’t do it all.
- Don’t over complicate the model. Get it up and working and stable, then innovate, tweak and push the limits.
- Consider the value of your time. Are you spending your time doing high dollar activities?
- 80% of your profits come from 20% of your crops. What crops are you focusing on?
- 80% of land is dedicated to high and medium value crops.
- You don’t have to quit your job to do this. Start on the side.
- “If you believe that you can do it, then you can do it.”
- “You’ve gotta hustle to do this.”
- “You have to accomplish something before you move onto the next thing.” The failure of multi-tasking.
- “Go with what you know.”
- “An urban farmer is far more than just a food producing farmer. You’re an educator, you’re a connector, you’re doing a social service to the community, by showing people, hands on, this is how you grow 10,000lbs of food in 2000sq.ft.”
- “This is the beauty of urban farming, you are in the market. The market is right there.”
Curtis Stone’s TEDx Urban Farming Talk
Urban Farming, Tools of the Trade
Urban Farming, Bed Preparation
Meet Your Urban Farmer, Curtis Stone
Curtis’ Previous Interview, Episode 026:
Profitable Urban Farming: San Diego Workshop with Curtis Stone
November 15 and 16.
San Diego, CA
Profitable Urban Farming: Long Beach Workshop with Curtis Stone
November 22 and 23.
Long Beach, CA
More information on Curtis Stone:
You can contact Curtis via info at greencityacres dot com
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