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Welcome to world of Farming Small and Farming Smart, it’s The Urban Farmer.
When you are starting any new business it can be very overwhelming.
You have a lot to do all at once – building infrastructure, creating your brand, marketing, cultivating a customer base, customer service, and of course producing a product.
All essentially full time jobs, but full time jobs that need to be done all at once, by one person, you.
It can be very overwhelming.
Where do you start?
After all you can’t just focus on producing good product without cultivating a customer base or you have no one to sell that product to. And you can’t start producing product without having some way to clean and store that product.
Given that you really need to start everywhere, doing it all in parallel.
For a lot of new farmers this is where analysis paralysis sets in, and it’s the topic of today’s episode.
Here it is Conquering Analysis Paralysis By Starting a Whole Farm at Once in this episode of The Urban Farmer.
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Notes on Doing it All
- Start in defensive mode.
- Prioritize what you need to be done.
- Start with market streams. Until you know where you are selling you don’t know what to do in the field.
- Get some cash flow going.
- Ask: “Am I taking on too much?”
- “Is this really necessary?”
- “Will this make us money?”
WANT TO LEARN MORE?
CHECK OUT CURTIS’S 5 DAY WORKSHOPS
Join Curtis Stone (author of The Urban Farmer) for his most intensive and thorough workshop to date. This five day course is the cumulative content of all of his best techniques used at his farm Green City Acres, but also what he’s learned from traveling and visiting some of the most successful market gardens in North America and abroad.
This is a technical, practical and hands on course. Hosted at Curtis’ own farm, Green City Acres, you will see every aspect of his highly productive urban farm demonstrated in the field. Everything from preparing beds, planting, harvesting, post-harvest and everything in between. These five days will be the last thing you need to completely get your farm started strong or radically improve what you’re already doing.
Everyone who enrolls will be given a free digital copy of Curtis’ one day workshop prior to starting, with 12 hours of content to watch at their leisure, a $200 value. Taking the one day course before the five day event, will give you a head start so that you’re familiar with all the concepts. That way, we can jump right in head first and get down and dirty!
Participants will be responsible for their own accommodation, but the event will be catered each day with coffee and biscuits in the morning, and a full buffet style lunch, and a light snack late afternoon. Because our farm has multiple locations, we will be riding bikes between sites. We will provide the bike for you, if you don’t have one to bring.
All food provided will be local and organic from Green City Acres and local farms from the area. Gluten free and vegetarian options will be available for those open request.
The course will be taught in a classroom setting for the mornings, then the afternoons will all be spent in the field at our various urban farm sites.
Space is limited to 18 people, so sign up fast!
REGISTER FOR THE COURSE and GET $100 of with code ‘tuf5day’
Connect with Curtis Stone
If you want to learn more about Curtis Stone and urban farming, then check out Curtis’ book, The Urban Farmer, and his course, Profitable Urban Farming.
Watch Curtis on YouTube
Green City Acres on Facebook
Green City Acres on Instagram
The Urban Farmer Book by Curtis Stone
Profitable Urban Farming – The Course
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